Brightcove Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/brightcove/ Digital Marketing News: customer experience, social, mobile marketing Tue, 25 Jul 2023 08:59:37 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png Brightcove Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/brightcove/ 32 32 Brightcove teams up with Pubmatic to fuel its ad monetisation service https://www.marketingtechnews.net/news/2023/jul/25/brightcove-teams-up-with-pubmatic-to-fuel-its-ad-monetisation-service/ https://www.marketingtechnews.net/news/2023/jul/25/brightcove-teams-up-with-pubmatic-to-fuel-its-ad-monetisation-service/#respond Tue, 25 Jul 2023 08:59:31 +0000 https://www.marketingtechnews.net/?p=109039 Streaming technology company Brightcove has entered into a strategic agreement with PubMatic, an independent technology company delivering digital advertising’s supply chain of the future. The partnership combines PubMatic’s programmatic advertising solutions with Brightcove’s innovative video platform to enhance and bolster demand for the recently launched Brightcove Ad Monetization, a service designed to help media companies... Read more »

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]]> https://www.marketingtechnews.net/news/2023/jul/25/brightcove-teams-up-with-pubmatic-to-fuel-its-ad-monetisation-service/feed/ 0 Brightcove launches ad monetisation service https://www.marketingtechnews.net/news/2023/mar/13/brightcove-launches-ad-monetisation-service/ https://www.marketingtechnews.net/news/2023/mar/13/brightcove-launches-ad-monetisation-service/#respond Mon, 13 Mar 2023 08:55:45 +0000 https://www.marketingtechnews.net/?p=108749 Streaming technology company Brightcove has launched Brightcove Ad Monetization, a bespoke service designed for media companies to better monetise their content. To supplement the service, the company also created a new global advertising operations team to support media organisations and help them maximise their advertising strategy and revenue. Marc DeBevoise, CEO of Brightcove, said: “Advertising-supported... Read more »

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]]> https://www.marketingtechnews.net/news/2023/mar/13/brightcove-launches-ad-monetisation-service/feed/ 0 Brightcove and Magnite boost ad monetisation for CTV and online video publishers https://www.marketingtechnews.net/news/2023/jan/12/brightcove-and-magnite-boost-ad-monetisation-for-ctv-and-online-video-publishers/ https://www.marketingtechnews.net/news/2023/jan/12/brightcove-and-magnite-boost-ad-monetisation-for-ctv-and-online-video-publishers/#respond Thu, 12 Jan 2023 14:08:10 +0000 https://www.marketingtechnews.net/?p=108640 Streaming tech firm Brightcove has entered into a strategic relationship with independent sell-side advertising platform, Magnite. Magnite will power advertising for any Brightcove customer, growing fill and delivery to increase customer revenue. Brightcove will also integrate the SpringServe ad server to provide publishers with greater control, insight, and transparency into available ad supply. With thousands... Read more »

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]]> https://www.marketingtechnews.net/news/2023/jan/12/brightcove-and-magnite-boost-ad-monetisation-for-ctv-and-online-video-publishers/feed/ 0 Justin Barrett, Brightcove: COVID, digital transformation and the experience of video https://www.marketingtechnews.net/news/2021/jul/26/justin-barrett-brightcove-covid-digital-transformation-and-the-experience-of-video/ https://www.marketingtechnews.net/news/2021/jul/26/justin-barrett-brightcove-covid-digital-transformation-and-the-experience-of-video/#respond Mon, 26 Jul 2021 12:22:50 +0000 http://marketingtechnews.net/?p=107219 What have been the latest developments at Brightcove? Brightcove invests a lot into research and development to make sure we can keep our customers ahead of the curve. For example, we recently launched a service that optimises video delivery into China to allow organisations to distribute their video content in a key market. We’re also... Read more »

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]]> https://www.marketingtechnews.net/news/2021/jul/26/justin-barrett-brightcove-covid-digital-transformation-and-the-experience-of-video/feed/ 0 Brightcove helps take Melbourne Symphony Orchestra to a global audience https://www.marketingtechnews.net/news/2021/may/27/brightcove-helps-take-melbourne-symphony-orchestra-to-a-global-audience/ https://www.marketingtechnews.net/news/2021/may/27/brightcove-helps-take-melbourne-symphony-orchestra-to-a-global-audience/#comments Thu, 27 May 2021 09:21:00 +0000 http://marketingtechnews.net/?p=107019 The Melbourne Symphony Orchestra (MSO) has chosen Brightcove to help power its new digital platform, MSO.LIVE. and cast its 2021 season in Australia and around the world. MSO.LIVE offers 24-hour entertainment on-demand, live and pre-recorded, delivering accessible and premium content as an alternative to traditional, in-person orchestral experiences. The MSO.LIVE experience is accessible, offering MSO... Read more »

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