Austin Lyons, Author at Marketing Tech News https://www.marketingtechnews.net Digital Marketing News: customer experience, social, mobile marketing Tue, 07 Dec 2021 11:04:45 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png Austin Lyons, Author at Marketing Tech News https://www.marketingtechnews.net 32 32 5 things to consider when taking a content-first approach to SEO https://www.marketingtechnews.net/news/2021/dec/06/5-things-to-consider-when-taking-a-content-first-approach-to-seo/ https://www.marketingtechnews.net/news/2021/dec/06/5-things-to-consider-when-taking-a-content-first-approach-to-seo/#respond Mon, 06 Dec 2021 10:35:50 +0000 https://marketingtechnews.net/?p=107717 One of the biggest SEO mistakes companies make is within the SEO content strategy itself. So much time and attention are paid to keywords, page titles, schemas, internal linking, and, of course, the all-important heading tags (think H1s, H2s, and so on) that the actual words on a page become almost an afterthought. This isn’t... Read more »

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