TVSquared Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/tvsquared/ Digital Marketing News: customer experience, social, mobile marketing Tue, 02 Nov 2021 11:27:30 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png TVSquared Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/tvsquared/ 32 32 TVSquared launches cross-platform analytics solution in UK and Germany https://www.marketingtechnews.net/news/2021/nov/02/tvsquared-launches-cross-platform-analytics-solution-in-uk-and-germany/ https://www.marketingtechnews.net/news/2021/nov/02/tvsquared-launches-cross-platform-analytics-solution-in-uk-and-germany/#respond Tue, 02 Nov 2021 11:27:27 +0000 https://marketingtechnews.net/?p=107643 TV analytics firm TVSquared has launched its cross-platform measurement and attribution platform for all forms of TV, ADvantage XP, in the UK and Germany. The scalable solution brings continuous and impression-based measurement of ad exposure and outcomes to TV campaigns across linear, streaming, and addressable TV. By using smart TV viewership data and direct publisher... Read more ยป

The post TVSquared launches cross-platform analytics solution in UK and Germany appeared first on Marketing Tech News.

]]>
https://www.marketingtechnews.net/news/2021/nov/02/tvsquared-launches-cross-platform-analytics-solution-in-uk-and-germany/feed/ 0