SAS Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/sas/ Digital Marketing News: customer experience, social, mobile marketing Mon, 25 Sep 2023 21:50:54 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png SAS Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/sas/ 32 32 SAS’ martech platform integrates with generative AI  https://www.marketingtechnews.net/news/2023/sep/25/sas-martech-platform-integrates-with-generative-ai/ https://www.marketingtechnews.net/news/2023/sep/25/sas-martech-platform-integrates-with-generative-ai/#respond Mon, 25 Sep 2023 21:50:48 +0000 https://www.marketingtechnews.net/?p=109142 SAS’ marketing customers can now enjoy the power of generative AI. SAS Customer Intelligence 360 can now be integrated with generative AI providers for assistance in streamlining marketing planning, content creation, and journey design activities.  Customers can use generative AI capabilities for the whole customer engagement life cycle, from marketing planning and audience creation to... Read more »

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