software Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/software/ Digital Marketing News: customer experience, social, mobile marketing Wed, 19 Jul 2023 07:42:15 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png software Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/software/ 32 32 Marketing industry urged to reduce ‘alarming’ digital waste levels https://www.marketingtechnews.net/news/2023/jul/18/marketing-industry-urged-to-reduce-alarming-digital-waste-levels/ https://www.marketingtechnews.net/news/2023/jul/18/marketing-industry-urged-to-reduce-alarming-digital-waste-levels/#respond Tue, 18 Jul 2023 08:56:06 +0000 https://www.marketingtechnews.net/?p=109025 Investis Digital (iDX) – a global digital company focused on performance-driven, data-driven solutions – has released the findings of a commissioned study conducted by Forrester Consulting on the financial and environmental waste caused by companies’ investments in technology and software, and duplicative digital advertising and content strategies. The problem: Managing MarTech Only 17% of companies... Read more »

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]]> https://www.marketingtechnews.net/news/2023/jul/18/marketing-industry-urged-to-reduce-alarming-digital-waste-levels/feed/ 0 Banks admit to losing 20% of their customers due to poor customer experience https://www.marketingtechnews.net/news/2023/jun/13/banks-admit-to-losing-20-of-their-customers-due-to-poor-customer-experience/ https://www.marketingtechnews.net/news/2023/jun/13/banks-admit-to-losing-20-of-their-customers-due-to-poor-customer-experience/#respond Tue, 13 Jun 2023 08:56:18 +0000 https://www.marketingtechnews.net/?p=108950 Global banks are losing one in five (20%) of their customers due to poor customer experience, having overlooked what truly matters, according to new research by 10x Banking. The landmark study commissioned by 10x, the transformational cloud-native SaaS core bank operating system founded by former Barclays CEO Antony Jenkins, revealed that banks in key markets... Read more »

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