#DMWF Asia – On-demand Webinar: Exploring an Effective B2B Social Media Strategy

Watch this session on demand and learn:

• How to define your marketing objectives
• Generating a healthy ROI from social media
• The importance of building your brand and personas on social media
• Creating & managing a direct customer service tool through social channels

Expert panelists:

Kelvin Lee, Global Director of Social Media Experience, Refinitiv
Mohit Gupta, Head of Marketing – Asia Pacific & Head of Social Media – Global, Corporate Bank, Deutsche Bank
Tanvi Bist, Account Director, LinkedIn
Grace Kok, Head of International Content Marketing, Lark at Bytedance

Speakers

Kelvin Lee, Global Director of Social Media Experience, Refinitiv

Mohit Gupta, Head of Marketing – Asia Pacific & Head of Social Media – Global, Corporate Bank, Deutsche Bank

Grace Kok, Head of International Content Marketing, Lark at Bytedance

Tanvi Bist, Account Director, LinkedIn