Rob Freedman, Author at Marketing Tech News https://www.marketingtechnews.net Digital Marketing News: customer experience, social, mobile marketing Tue, 03 Jan 2023 10:35:11 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png Rob Freedman, Author at Marketing Tech News https://www.marketingtechnews.net 32 32 Creating a recession-proof marketing strategy  https://www.marketingtechnews.net/news/2023/jan/03/creating-a-recession-proof-marketing-strategy/ https://www.marketingtechnews.net/news/2023/jan/03/creating-a-recession-proof-marketing-strategy/#respond Tue, 03 Jan 2023 10:35:08 +0000 https://www.marketingtechnews.net/?p=108589 Rob Freedman, head of growth marketing at Zuper, shares three surefire marketing strategies that can help withstand today’s recessionary environment. Well-known advertising executive Bruce Barton famously said: “In good times people want to advertise; in bad times, they have to.”  If marketers have learned anything over the past two plus years, it is that competition... Read more »

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