Dan Izzard, Author at Marketing Tech News https://www.marketingtechnews.net Digital Marketing News: customer experience, social, mobile marketing Mon, 16 Aug 2021 14:12:15 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png Dan Izzard, Author at Marketing Tech News https://www.marketingtechnews.net 32 32 Old School: The forgotten tech making a comeback with marketers https://www.marketingtechnews.net/news/2021/aug/16/old-school-the-forgotten-tech-making-a-comeback-with-marketers/ https://www.marketingtechnews.net/news/2021/aug/16/old-school-the-forgotten-tech-making-a-comeback-with-marketers/#respond Mon, 16 Aug 2021 12:50:51 +0000 http://marketingtechnews.net/?p=107270 In the results-driven world of performance marketing, it can be tempting to jump from tool to tool, scrabbling at the latest must-have tech.  Despite massive advances in the way that marketers work, at the core of many strategies lies some pretty reliable tech, which shows no sign of being dropped from the marketing mix.  There... Read more »

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What Apple’s update means for your Facebook ads (and what to do about it) https://www.marketingtechnews.net/news/2021/jan/27/what-apples-update-means-for-your-facebook-ads-and-what-to-do-about-it/ https://www.marketingtechnews.net/news/2021/jan/27/what-apples-update-means-for-your-facebook-ads-and-what-to-do-about-it/#comments Wed, 27 Jan 2021 16:08:21 +0000 http://marketingtechnews.net/?p=106663 The total advertising audience on Facebook is thought to consist of around 2.14 billion people. What’s more, the average Facebook user clicks on 12 ads per month. For advertisers and brands, Facebook has long provided a huge opportunity to reach a large, targeted audience. But it isn’t without its challenges. The most recent challenge to... Read more »

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