gdpr Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/gdpr/ Digital Marketing News: customer experience, social, mobile marketing Mon, 18 Oct 2021 07:46:16 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png gdpr Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/gdpr/ 32 32 Taking back responsibility for data https://www.marketingtechnews.net/news/2021/oct/15/taking-back-responsibility-for-data/ https://www.marketingtechnews.net/news/2021/oct/15/taking-back-responsibility-for-data/#respond Fri, 15 Oct 2021 11:25:00 +0000 http://marketingtechnews.net/?p=107345 It is an obvious statement to say that the more information brands hold about their customers, and the higher the quality of that information, the more accurate and relevant the marketing of products and services can be. In today’s digital world, it’s a safe bet that much of the customer insights utilised by marketers comes... Read more »

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