Cannabis marketing platform Surfside raises £2.9 million

Someone weighing cannabis.

Surfside, an end-to-end marketing platform that turns first party customer data into personalised marketing for the cannabis industry, has raised $4 million (£2.9m) in Seed funding. 

Casa Verde led the round and Karan Wadhera, the firm's managing partner, will join Surfside's board of directors.

Surfside launched at the beginning of 2019 to help cannabis brands and dispensaries reach customers by delivering advertisements across connected devices. The technology is...

11 August 2021 | Big Data

Three online data collection tips guaranteed to improve your business decision-making

Two people with laptops, making notes.

Given current global economic turbulence, business leaders can feel like they’re building on quicksand. Rapidly changing consumer demands, intermittent lockdowns and fluctuating manufacturing and transportation costs are just some of the challenges they’re facing.

To remain competitive, it’s more important than ever for businesses to predict trends and anticipate market shifts. Data is the secret ingredient which enables them to do this with accuracy. And many are turning to...

30 July 2021 | Big Data