Adform Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/adform/ Digital Marketing News: customer experience, social, mobile marketing Tue, 13 Feb 2024 13:08:53 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png Adform Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/adform/ 32 32 Adform becomes the first global Demand Side Platform to join UN’s Science Based Targets initiative https://www.marketingtechnews.net/news/2024/feb/13/adform-becomes-the-first-global-demand-side-platform-to-join-uns-science-based-targets-initiative/ https://www.marketingtechnews.net/news/2024/feb/13/adform-becomes-the-first-global-demand-side-platform-to-join-uns-science-based-targets-initiative/#respond Tue, 13 Feb 2024 13:08:51 +0000 https://www.marketingtechnews.net/?p=109412 Media buying platform Adform has joined the Science Based Targets initiative (SBTi) as the first global Demand Side Platform (DSP) to do so. Following a milestone year of sustainability partnerships, Adform enters the next level by aligning itself with SBTi’s near-term (2030) emission reduction targets. Adform continues to champion sustainable advertising as a key component of its... Read more »

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