channels Archives - Marketing Tech News

55% of marketers report managing more than 1,000 assets and five channels

Mon, 20 Nov 2023 16:43:13 +0000

Enterprise CMS Storyblok‘s survey of 500 senior marketers has revealed that marketers are increasingly becoming overwhelmed by the volume of assets and communications channels they need to manage. The increasing complexity of marketing is leading to more mistakes and time lost to admin tasks. For example, 37% of marketers say they spend between 5-10 hours each... Read more »

The post 55% of marketers report managing more than 1,000 assets and five channels appeared first on Marketing Tech News.

]]>

Retailers feel there are too many channels to effectively sell through

Wed, 19 Apr 2023 06:48:24 +0000

Online shopping has never been more convenient for consumers, who have access to a plethora of channels through which to engage with their favourite brands. However, this same variety is confounding retailers, with 47% saying there are simply too many channels for them to effectively deliver the best sales experience. This is according to Wunderman... Read more »

The post Retailers feel there are too many channels to effectively sell through appeared first on Marketing Tech News.

]]>