87% of marketers say their work provides greater value now than a year ago

A stack of coins.

Salesforce has released the eighth edition of the State of Marketing report. Drawing from a survey of 6,000 marketers across 35 countries and an analysis of trillions of outbound marketing messages sent using the Salesforce platform, the report explores how marketers are:

working to meet customers’ digital-first expectations doing more with less in the face of macroeconomic uncertainty adapting to new privacy regulations while still delivering exceptional customer...