If 2020 was a year of rapid change for the digital marketing landscape, 2021 must be one of transformation. The events of the last year or so, from the deprecation of third-party cookies to the announcement of changes to Apple’s IDFA, have deeply impacted the way much of digital marketing works, but rather than worrying about these changes, we should ask ourselves how we can move forward in a way which puts consumers first and creates a better adtech ecosystem for...